Sometimes an honest heart to heart makes you yearn for what could have been a lot lesser. — I was with a friend recently. A little laughter and a lot of whiskey later, she went into that zone we often find ourselves in, the what if place. After just staring blankly into the distance for what felt like eternity (It was actually probably just 5 minutes), she stares…

Drink your coffee and your whiskey in the same chair. It’s this weird thing, the chair that I sit on while drinking my morning coffee is the place I think on. Where I haven’t checked my phone and it is a time of reflection. I get mentally prepped for the…

More about Humanity and less about Islam. I walk into the mosque on the 10th of Muharram, and I can only hear “Ya Hussain!” followed by 2000 hands beating their chests (Matam) in sync in remembrance of an incident that took place in the dessert plains of Karbala over 1400…

In the dynamic realm of event management, organizers are well-versed in expecting the unexpected. From meticulous planning to contingency strategies, every event is designed to anticipate potential challenges. However, even the most seasoned professionals can find themselves caught off guard by unforeseen and downright bizarre circumstances. In this blog post…

A prospect I was speaking to yesterday got miffed when I said I wouldn’t be interested in taking on a project because we have a recommended minimum budget. As the conversation went on I was subject to a monologue about how it was an opportunity of a lifetime for my…

In the context of an event , being able to recognize and observe things based on cues, signals or other underlying factors can be immensely helpful with delivering an experience that attendees want and not something that they need to endure. These of course take some time getting used to…

As the corporate event landscape continues to evolve, staying ahead of the curve is crucial for event planners and professionals. To help you plan remarkable and engaging corporate events, we’ve identified some exciting trends that are set to shape the industry (Of-course this apart from just calling us :D) From…

An agency we work as preferred partners for reached out to us for a client requirement they had. The problem statement by the client was as follows: We have 3,00,000 employees, 70% of which work out of client offices and only 30% are based across our campuses. The level of…

When it comes to event management and branding, every detail matters. From color schemes and visuals to typography and signage, each element plays a crucial role in conveying a brand’s message. However, one aspect that is often overlooked yet holds tremendous potential is the use of shapes. So what makes…